If you’re looking for an additional 2-5+ admits per month from drug rehab SEO, look no further. Lead to Recovery has an unparalleled client retention rate in SEO with a proven track record of pulling in motivated leads for behavioral health and addiction treatment centers.

Frankly, you don’t have to take our word for it. Our Case Studies, which showcase our work contextually and visually directly from our rehab client’s Google Analytics, tell the tale.

Whether you’re operating a detox center, a rehab center, a sober living facility, or a combination of the three, Lead to Recovery will take the guesswork out of determining the best path for your firm when it comes to identifying your needs and how to usurp your competition in search engine results.

Unlike many other agencies who do basic keyword research and immediately start pumping out code and content recommendations in month 1, Lead to Recovery takes a more strategic approach to behavioral health and drug rehab SEO campaigns.

Custom Drug Rehab SEO Strategy

guy working on his drug rehab seo digital marketing strategyOur custom-tailored alcohol rehab SEO and drug rehab SEO programs always start with dedicating the first month to conducting exhaustive keyword research, a comprehensive site analysis, and competitor research. You can look at the first month of the campaign as Lead to Recovery developing an SEO “blueprint” which is then executed in months two and beyond.

Once our “blueprint” has been established, it’s at that point we start writing code and content recommendations based on keyword phrases we’ve researched and have found to have high conversion rate potential. You couple the coding and content recommendations with strategic link development activities and you’ll glean the results you’re seeking for your rehab center — more admits.

Simply put, our proven methodologies and years of experience working with other centers will equal nothing less than a mutually beneficial partnership.

Local Search Visibility Leveraging Google My Business

In addition to traditional search engine optimization, it’s important to note that the majority of inquiries for rehab centers will come from Google My Business (GMB) which is also known as Google Local and Google Maps.

Similar to drug rehab SEO which requires consistent content creation, code tweaking, backlink acquisition, and other sustained measures to work your way to the top, GMB optimization requires ongoing work as well. When it comes to optimizing your GMB profile, you can’t just verify your business listing, fill out the profile with basic business information, and call it a day. There’s a lot more to it.

Optimization always starts with verifying your business location by requesting Google send you a postcard in the mail to your physical address with a 5-digit pin you then need to use to get your listing verified.

While waiting for verification, the business listing can still be updated with a wealth of information which can include the following:

  • Name of the business and a unique business description
  • An accurate address and a local phone number that is unique to the location
  • An email address that is official and checked regularly
  • A link to each location’s appropriate website address
  • Categories describing business
  • Office hours of operation
  • Payments accepted
  • Photos and videos that are housed on YouTube
  • Posts

Once the GMB listing has been verified and the profile has been optimized, it’s important to continuously seed your GMB profile with content such as fresh images, videos, and blog posts.

Another critical aspect of a successful optimization strategy is the ongoing building of local business citations from first- and second-tier directories. You can look at local business citations similar to link popularity. It’s a game of quantity and quality of the sites listing your business name, address, and phone number, and the more Google sees third-party sites listing your accurate business information, the higher you will rank.

The urgent need for proven addiction treatment SEO strategies and techniques is partly due to the fact that so many people with substance abuse issues never end up getting the treatment they need.

Only 2.6 million Americans with a substance use disorder were treated in a rehab facility or inpatient treatment center in 2009, leaving about 20.9 million others who did not receive treatment. Having drug rehab SEO experts in your corner will enable you to chip away at those numbers and allow more and more people to get help.

One of the benefits of boosting your online presence with expert search engine optimization for rehab centers is it enables people to look for the services you offer without pressure, in the privacy of their own home. Obviously, the decision to enter rehab is a big one for most people, and knowing they can search through your website freely provides a great deal of comfort.

Of course, you can only help if searchers find you when they are searching, which is why sound SEO strategy and implementation is key for sustained lead generation.

Responsive Web Design

Potential patients or loved ones are active on mobile devices, so it’s imperative your website is responsive

Search Engine Optimization & Integration

If your drug rehab center isn’t being found by people seeking treatment options, they’re finding your competition.

Sustained SEO Marketing Services

Since SEO is always growing and evolving, it’s important to maintain the services and keep up with the ever-changing search engine algorithms. Ensure that your page ranks well on search engines using a variety of SEO tools and tested methods.

Content Marketing

With content written to specifically appeal to those looking for addiction treatment, your content will be empathetic, well-written, concise, clear, and free of errors.

Google My Business

GMB is an often-overlooked marketing campaign channel but is one of the best ways for OP/IOP/PHP and sober living facilities to acquire new admits and sober living residents through effective local SEO leveraging the power of organic search and Google Maps.

Social Media Marketing

More people are logging onto Facebook, LinkedIn, and other social media platforms to get information, why is why your recovery center should be present in these types of communities.

Video Creation and Optimization

Videos are becoming a larger part of the way we consume content. This trend is also gaining momentum with rehab and recovery centers.

Email Marketing

We can help your treatment center set up, manage, and optimize your email marketing efforts using effective and proven strategies.

Since the addiction treatment industry places such a high level of importance on reputation and authority, it’s vital to make your page SEO a priority. Some other benefits of investing in a high-quality drug rehab marketing plan include:

Improving Engagement:
Google likes pages that provide an excellent user experience. If visitors to your website or social media page linger a while, giving you have a solid engagement rating, you should move up in the search engine results pages or SERPs. Tactics like formatting text for scanning, as opposed to old-school reading, should result in higher engagement ratings.

Building Reputable Backlinks:
Using links to boost your position on SERPs is a one-two punch effort, building a collection of credible links on your site, and creating content on other authoritative sites that lead users to your site.

Clear and Concise Content:
With SEO for rehab centers, clear and concise communication is critical. We can evaluate your website and create fresh content that is informative and empathetic.

Continued Care:
Much like a stay in rehab itself, we understand that SEO is a continued effort, not a “set it and forget it” service. Our processes grow and change as technology advances so your rehab center will always be at the forefront.

Partnered Efforts:
As a partnership, we work with you to streamline your addiction treatment centers SEO strategy. This means performing regular audits and tests to make sure the tools in place are doing their job.

Obsessed With Mobility:
Today’s internet user is relying more on mobile devices than traditional desktop computers. This is especially true in the rehab industry where potential clients may be looking for information on the go or looking to find information without their loved ones finding out. Making sure your website is optimized for a variety of browsers and mobile platforms is not just a luxury. It’s a necessity.

At Lead to Recovery, our rehab SEO experts help your detox, residential, outpatient, or sober living facility grow through the use of effective substance abuse marketing which leverages creative, proven strategies.

The high demand for drug and alcohol rehab services in America has led Google to take a bold step. In September of 2017, Google limited PPC ads for searches for drug and alcohol rehab centers.

Unfortunately, there was an issue with dishonest people posing as legitimate rehab facilities to trick users out of money or make false promises, and the search engine wants to be proactive in doing their part to shut these operations down.

Some of the keyword searches that Google is planning not to attach Adwords ads to include “drug detox,” “drug treatment program,” and “drug rehabilitation.”

The treatment facilities that do addiction treatment marketing well, who are committed to long-term marketing strategies, will march up the SERPs as a result of positioning their drug rehab website to meet the criteria for sound organic results.

Give our marketing agency a call at 855-473-6582 to talk to an expert about our drug rehab marketing services today!

We have worked with LTR for 5 years. Lead to Recovery has been very responsive and effective for us. They have done an incredible job of helping us optimize our site so that people who are searching can find the information they need. With LTR’s help, our traffic has increased dramatically from 3,000 to well over 30,000 monthly visitors and we anticipate over 3 million visitors to our site this year. Our Google traffic has increased by 4,440%! We couldn’t be more pleased with the job Lead to Recovery has done to improve our site.