Sean Bolton

If you plan on opening a private practice, you must create a comprehensive business plan that maps your road to success. A solid business plan can make all the difference in whether your mental health [...]

If you're looking to improve your detox center's ranking on search engines and get more conversions, the click-through rate (CTR) is a vital metric to focus on. Getting to the first page of the search [...]

Traditionally, therapy isn't a profession that has needed much marketing as it's always been a "let them come to you" type of business.While this business model may have worked years ago when therapy was kept private [...]

Campaigning alongside recognized brands and organizations that are raising awareness about mental health is advantageous for everyone involved.This symbiotic relationship benefits campaigners by spreading the word of their activism among young people and other relevant [...]

Mental health services have never been as in-demand as they are in today's society — but there's never been as much competition, either. Substance abuse, anorexia nervosa, domestic abuse, and self-harm are on the rise [...]

Recently, Google has made things even more challenging for the therapy industry by banning ads for this niche. Combined with a significant increase in competition, it’s more difficult than ever to improve organic, local, and [...]

Being actively involved in the addiction treatment and behavioral health online marketing space, we are constantly evaluating different trends and major changes that occur in digital. After all, that’s what we do and what helps [...]

If you’ve done a broad-based Google search for drug or addiction treatment, you’ve likely seen several directory sites that have earned prominent placement on search engines for keyword phrases such as “drug rehab”, “alcohol rehab”, [...]

An addiction treatment brand or logo is often soft in its color palette using earthy colors such as greens, yellows, light blues, and whites. It’s also not uncommon for treatment centers to use elements such [...]

Telehealth Addiction Treatment Marketing Many addiction treatment centers have found themselves in a new world representing new challenges in the age of COVID-19. Residential facilities and PHP providers find themselves in lockdown mode [...]