Our company has loved working with the Lead to Recovery team throughout the website design process and we are equally as optimistic about working with them moving forward on other projects. Trustworthy, pay attention to detail and deliver a high-quality product. This team blew us away expectations-wise.

SYDNEY M., New Day Recovery

I would recommend Lead to Conversion to anyone… my experience has been that they truly care about our business, and they want to see it succeed, and they’ll do everything they can to make sure that happens.

ROGAN H., Executive Director, Beachway Therapy Center

We started working with Lead to Recovery in early 2019 to help our rehab center with our SEO and PPC programs. After having used several other marketing firms in the past with no results, we were a little nervous about working with yet another digital marketing firm. Our experience was great from the start. They clearly defined goals for the campaign and so far, their efforts have produced new admits to our facility on a regular basis and the results continue to grow. Thank you, LTR, for renewing our faith in online marketing!

AUBREY D., Changing Tides


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Adult man at an individual therapy session.
Mental Health Centers
Two adults doing a high five after a successful drug rehab program.
Behavioral Health Centers
Young lady relaxing outdoors.
Luxury Rehab Centers
Young lady at the group therapy session and is necessary in drug rehab centers.
Residential Rehab Centers
Elderly adult getting examined. This is one of the procedures in the addiction treatment industry.
Outpatient Treatment Centers
Happy young man with arms wide open after successful substance abuse treatment.
Detox Centers
Young lady undergoing individual therapy session.
Psychiatry Centers



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Take the Guesswork Out of

Treatment Center Marketing

Only hire third-degree black belts in the art of digital marketing — that’s us

Society used to take a harsh view of issues like mental health disorders, drug addiction, gambling, sex addiction, and other so-called process addictions. However, we now have a clearer understanding of the link between mental health issues and unhealthy compulsive habits. It’s clear that people who can’t control unwanted behaviors require support and specialty care to help them overcome their inner struggles and lead happy, healthy lives.

At Lead to Recovery, our mental health and drug rehab marketing helps professionals like psychotherapists, psychologists, rehab centers, eating disorder specialists, and detox clinics reach new patients to get them the help they need.

While some mental health problems are a result of brain chemistry, genetics and environment, behavioral health problems are caused by maladaptive habits. Disordered behavior can cause mental health issues, and people who struggle with mental illness are more likely to develop habits that negatively impact their mental or physical health. More Americans than ever before are addressing these concerns, but having a wide target market doesn’t necessarily mean clients will automatically flock to your door.

The best way for your clinic to reach as many potential patients as possible is by creating a drug rehab marketing strategy that encapsulates the sensitivity of the subject matter while ranking high on the search engine results pages for health care phrases related to your practice.

Striking the balance between warmth and professionalism and including all the major keywords in your content is essential. Unless you have employees with a lot of spare time and expertise in marketing campaigns, in addition to in-depth knowledge of mental health care, we’d recommend working with a digital marketing agency like Lead to Recovery. Professional marketing efforts give you the best chance of reaching your target audience in today’s competitive marketplace.

Google Ads is just as important as ever if you want to have a strong mixture of long-term and short-term marketing materials. While content marketing and SEO are strategies that grow in effectiveness over time, PPC can get you much faster results. By bidding on the right keywords and creating great ads, you can get more eyes on your business and inspire growth through our effective treatment center marketing services.

Social media channels are an essential aspect of any business operator’s toolkit. Not only does the public write reviews and testimonials for free, but these channels give you an opportunity to interact directly with your target audience. You can showcase your USPs by ensuring the messaging you post online is perfectly in line with your company’s values.
Websites like Facebook and Instagram let you advertise using their services, which means you can get in front of the right people more quickly. Facebook Ads are a great way to use social media, but don’t forget the groups. By creating groups, you can develop a sense of community and attract customers you might not have reached otherwise.

Email marketing is one of the oldest tricks in the marketing book, but it’s got staying power for good reason. With most adults in the United States owning a smartphone and using it regularly throughout the day, it’s a simple and effective way to get in front of your target audience. You’ll keep your customers updated about wellness and provide tips and inspiration while promoting aftercare and other offerings, and they’ll feel valued and grateful for the free information and advice. It’s also a great communication tool to alert alumni to upcoming events.

Backlinks are an essential part of your marketing strategy, but to truly fall into favor with Google’s algorithm, you need to get links from authoritative sites back to your website as well. Lead to Recovery has the time and expertise to develop incoming links to boost rankings, increase traffic and directly attribute to new admissions at your facility or practice.

Your website is often the first impression a potential client has of your business, and you can’t underestimate how crucial it is to optimize. When people land on an outdated, slow website, there’s a strong chance they’ll immediately bounce and instead find a behavioral health care provider with a better-looking, fast-loading site.

It’s not just about aesthetics, though — search engines like Google run an algorithm that ranks each website based on over 200 data points. Web design, including navigation, CTAs and formatting, is an important factor if you want to rank higher up on those search engine results pages.

In fact, there’s so much involved in getting your website listed on the first page of the SERPs that it’s an entire discipline: SEO. The time it would take one person to implement and manage all the different aspects of SEO is equal to at least one full-time job role — and that’s not including all the other aspects of behavioral health marketing.

Investing in the help of a marketing agency is the most cost-effective and efficient way of getting all these services done to the highest standards. Some of the most crucial aspects of search engine optimization include:

  • Improving UX and UI
  • Mobile optimization
  • Website design
  • Schema markup
  • Redirect mapping
  • Custom URLs
  • Blog posts
  • Local landing pages
  • Backlinks
  • Long-form website content
  • Topic clusters and keywords
  • Optimized press releases

Local SEO has become a bigger focus for Google in recent years because it helps customers find what they’re looking for faster. This is great for small to medium-sized businesses that can get onto the front page of local searches much easier than they could for searches without local intent. To do this, you need to optimize your Google Business Profile profile, its local citations, and ensure your entire website is fine-tuned for search queries nearby.

When it comes to online marketing, one of the most important factors is conversion rate optimization. This metric measures the percentage of website visitors who convert to customers or fill out any form on your website. While the overall design is vital because it guides people in the right direction, the quality of writing and content is just as important.

Content marketing is more important than ever in today’s marketplace, with most successful businesses understanding the value of making an emotional connection with consumers. By writing lots of well-written, valuable content and posting it online, you increase the chances of potential clients coming across it. If the information you provide is genuinely useful to the reader, they might bookmark the page where they found the information or explore the website further.

Mental health and behavioral health aren’t easy subjects to ask your friends and family about, so lots of people seek out answers online. Your business can leverage blog posts, e-books, articles and press releases to provide answers to these questions and attract new visitors to your website