Client Information
Title
Greenbranch Recovery – SEO Case Study
Service
SEO, Local SEO
Background
Client: Greenbranch Recovery
Industry: Outpatient Addiction Treatment for Professionals
This client partnered with Lead to Conversion™ (LTC) to grow their market share, offering addiction treatment services in Southeast New Jersey. In a competitive market, Greenbranch Recovery leaned on LTC for a website redesign, Local SEO & SEO strategy that has taken them to the top of the SERP for countless BotF keywords. Appreciating a continual shift in tactics, strategy & capturing its niche target audience, Greenbranch Recovery is in its 4th year of partnering with LTC & 2023 has been its best year to date…
Objectives
- Call-to-Action (CTA) Enhancement
- Page Speed Optimization
- Google Business Profile (GBP) Optimization
- Testimonials and Trust Signals
- Create Engaging & Informative Content
Strategy
Search Engine Optimization (SEO), Local SEO, Link Development
Results
With prominent CTA placement, an increase in industry certifications and badges to build trust, incorporation of local-specific keywords, high-quality backlinks, informative blog posts and location pages & enhanced website loading times:
- +191% YoY Organic Search traffic
- +187% of SERP positioning & 813% increase in Mobile SERP positioning
- +134.1% in users YoY (GA4)
- +124.65% in Organic Search New Users
- +92.46% YoY of Organic phone calls
- +490.91% in Local SEO phone calls YoY
Conclusion
This case study unequivocally underscores the transformative power of Local SEO. By strategically harnessing the capabilities of Local SEO, Greenbranch Recovery not only amplified its online visibility but also experienced a significant surge in conversions. This digital elevation translated into a marked increase in census, showcasing the direct correlation between online prominence and real-world influx.
What began as a stalemate soon catapulted the Greenbranch Recovery into a regional powerhouse, drawing individuals from neighboring areas and solidifying its reputation as a leading addiction treatment provider.
