35% growth is excellent enough in a span as long as 32 months, but consider this: The growth in organic traffic was only the beginning of the real business growth of the client. This same time period saw the site improve in paid, display, and direct traffic as well.
Overall, the total growth in site traffic during this phase was 109%, meaning that it more than doubled from the first 16 months to the second 16 months of our care and supervision.
With 18 months of conversion implementation under our belt, our constant prioritization of optimizing the conversion process has paid huge dividends. When we look at the past nine months compared to the first nine, the numbers tell the tale: